Tuesday, April 26, 2011

there's no place for fear!

I read this quote again yesterday:

“You must do the thing you think you cannot do” 

             ~Eleanor Roosevelt

Could chasing down Rachael Ray and giving her this ring be considered guerilla marketing?

I'm trying, this year, and hopefully forever after, to confront head on the things that scare me.  I've always used generalities "Artists create, we don't like to put ourselves out there"  which may be true of some, but at Shop Crafty a week ago I learned it's not true of all.  My neighbors were social masters!  (and they sold accordingly!)  

So, yesterday Mrs. Eleanor reminded me that I must do the thing I think I cannot do.  Which in this case is introduce myself to shops.  I actually felt a little bit nauseous just thinking about it, still do, but also yesterday I got an email from one of the crafty business momma sites I follow The Mogul Mom, offering a two day e-course on Pitch Marketing from Justine Smith.   I'm not suggesting you take the course too, I'm just marveling at the direction the universe takes.  For $47.00 though, I'll take it, even if it tells me things I already know it's going to be like a shot of information courage, which is really what I need right now.

Also, I love Etsy and I plan to have a presence there forever, but I'm not going to make it as a not-getting-a-real-job Crafty Mastermind without wholesale contracts.  


  1. I know you can do it, Erin! You will totally be a not-getting-a-real-job Crafty Mastermind before you know it. And from the perspective of a person who was a buyer for a retail store, I can tell you that just answering the phone/responding to emails/following through on promises will put you head and shoulders above the rest of their vendors, and that is the honest truth. Also, give the sales girls/owner/whomever free stuff for selling the most in a month (for example) and you will become their FAVORITE line immediately. Shazam! :D

  2. Thank you, Dwija!!! I can and will happily do all of those things!!!!

  3. I love this blue, but opted for coral. Perhaps blue is next.

    I'm following you--even though I haven't a creative bone in my body!

  4. 1) I love Austin. Keep it crazy. (I love the bridges, the bats, the dive bars...)

    2) My son is named after Jimmy Stewart's character in The Philadelphia Story!

    Kindredness, I'm loving it.